About Us
About Us
Anyone who loves to travel knows it: going somewhere new, near or far, means leaving behind a few certainties and moving forward guided by courage, curiosity, and the desire to feel part of this vast, wonderful world.
My journey started with my parents. They taught me to respect others and their cultures, not to look for my own home in someone else’s, and to truly listen — because understanding those who are different from us also means understanding ourselves better.
The journey continued with my wife, Maria Rosaria, who, despite the relentless passing of time (kronos), taught me to look for kairos — the right moment that turns every trip into a real experience.
Then came lallero.it, the blog. Maybe a bit vintage, but the most honest way I knew to tell travel stories and share the emotions behind them. Over time, those travel diaries evolved into lallero.it: a small ecosystem of projects and communication channels, all driven by the same passion for travel, culture, and meaningful experiences.
Almost by chance, I designed a T-shirt with the lallero logo, hoping it might help cover the costs of running the website and the tools needed to keep this project alive. I have never accepted sponsorships or brand partnerships — I value my independence and the freedom to tell stories in my own way.
That first T-shirt didn’t sell much, but it opened the door to a new way of creating tangible objects that could extend the stories, values, and positive messages behind my travels.
That’s how this shop was born.
How the shop works
All products available here are created using a print-on-demand model. This means that each item is produced only after an order is placed, helping to reduce waste and overproduction. Once produced, the item is shipped directly to the customer.
Production and shipping times may vary depending on the product and destination. Detailed information about delivery methods, estimated timelines, and returns can always be found in the dedicated Shipping & Returns section of the website.
Our philosophy
This shop is constantly evolving and has two souls:
- one inspired by the destinations that have shaped my journey,
- the other driven by motivation, curiosity, and the desire to see beauty in everyday life.
Whether you decide to buy something or simply explore, you are always welcome here. And if you like what you see, feel free to reach out — positive thoughts are a form of wealth too.
So… what are you waiting for?
Start your journey.